  :root{
    --ink:#0B0D12;
    --paper:#FAFAF8;
    --warm-grey:#EDEAE3;
    --steel:#63666E;
    --line:#DEDAD1;
    --accent:#1D4ED8;
    --accent-tint:#EBF0FE;
    --radius:18px;
  }
  *{margin:0;padding:0;box-sizing:border-box;}
  html{scroll-behavior:smooth;}
  body{
    background:var(--paper);
    color:var(--ink);
    font-family:'Inter',sans-serif;
    font-size:16px;
    line-height:1.6;
    -webkit-font-smoothing:antialiased;
    overflow-x:hidden;
  }
  ::selection{background:var(--accent);color:#fff;}
  a{color:inherit;text-decoration:none;}
  .wrap{max-width:1180px;margin:0 auto;padding:0 32px;}
  .mono{font-family:'IBM Plex Mono',monospace;letter-spacing:0.02em;}
  .eyebrow{
    font-family:'IBM Plex Mono',monospace;
    font-size:12px;
    letter-spacing:0.12em;
    text-transform:uppercase;
    color:var(--accent);
    display:flex;
    align-items:center;
    gap:10px;
  }
  .eyebrow::before{content:'';width:16px;height:1px;background:var(--accent);display:inline-block;}
  h1,h2,h3{font-family:'Fraunces',serif;font-weight:500;letter-spacing:-0.01em;color:var(--ink);}
  .serif-italic{font-style:italic;font-weight:400;color:var(--accent);}

  /* reveal-on-scroll */
  .reveal{opacity:0;transform:translateY(24px);transition:opacity 0.9s cubic-bezier(.2,.7,.2,1),transform 0.9s cubic-bezier(.2,.7,.2,1);}
  .reveal.in{opacity:1;transform:translateY(0);}

  @media (prefers-reduced-motion: reduce){
    .reveal{transition:none;opacity:1;transform:none;}
    *{animation:none !important;}
  }

  /* ---------- NAV ---------- */
  header{
    position:fixed;top:0;left:0;right:0;z-index:100;
    background:rgba(250,250,248,0.78);
    backdrop-filter:blur(14px);
    -webkit-backdrop-filter:blur(14px);
    border-bottom:1px solid transparent;
    transition:border-color 0.3s ease;
  }
  header.scrolled{border-bottom:1px solid var(--line);}
  nav{
    display:flex;align-items:center;justify-content:space-between;
    padding:20px 32px;max-width:1180px;margin:0 auto;
  }
  .logo{
    font-family:'Fraunces',serif;font-size:19px;font-weight:600;
    display:flex;align-items:center;gap:9px;
  }
  .logo .dot{width:7px;height:7px;border-radius:50%;background:var(--accent);display:inline-block;}
  .navlinks{display:flex;gap:36px;font-size:14px;font-weight:500;color:var(--steel);}
  .navlinks a:hover{color:var(--ink);}
  .nav-cta{
    background:var(--ink);color:#fff;padding:11px 22px;border-radius:100px;
    font-size:14px;font-weight:600;transition:background 0.25s ease, transform 0.25s ease;
  }
  .nav-cta:hover{background:var(--accent);transform:translateY(-1px);}
  @media(max-width:860px){.navlinks{display:none;}}

  /* ---------- HERO ---------- */
  .hero{
    padding:190px 32px 100px;
    display:grid;grid-template-columns:1.1fr 0.9fr;gap:60px;align-items:center;
    max-width:1180px;margin:0 auto;
  }
  .hero h1{
    font-size:clamp(38px,5vw,60px);
    line-height:1.08;
    margin:22px 0 26px;
  }
  .hero p.lede{
    font-size:18px;color:var(--steel);max-width:480px;margin-bottom:38px;
  }
  .hero-ctas{display:flex;gap:14px;align-items:center;flex-wrap:wrap;}
  .btn-primary{
    background:var(--accent);color:#fff;padding:15px 28px;border-radius:100px;
    font-weight:600;font-size:15px;display:inline-flex;align-items:center;gap:8px;
    transition:transform 0.25s ease, box-shadow 0.25s ease;
    box-shadow:0 8px 24px -8px rgba(29,78,216,0.45);
  }
  .btn-primary:hover{transform:translateY(-2px);box-shadow:0 12px 28px -8px rgba(29,78,216,0.55);}
  .btn-secondary{
    color:var(--ink);font-weight:600;font-size:15px;padding:15px 6px;
    border-bottom:1px solid var(--ink);
  }
  .hero-note{margin-top:22px;font-size:13px;color:var(--steel);}

  /* signature: consistency graph */
  .signal-card{
    background:#fff;border:1px solid var(--line);border-radius:24px;
    padding:34px 30px 26px;box-shadow:0 30px 60px -30px rgba(11,13,18,0.18);
  }
  .signal-card .cap{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:6px;}
  .signal-card .cap-title{font-size:13px;font-weight:600;color:var(--ink);}
  .signal-card .cap-sub{font-family:'IBM Plex Mono',monospace;font-size:11px;color:var(--steel);}
  .legend{display:flex;gap:22px;margin-top:14px;font-size:12px;color:var(--steel);}
  .legend span{display:flex;align-items:center;gap:7px;}
  .legend .sw{width:14px;height:2px;display:inline-block;}
  .sw.motivation{background:#C9C4B8;}
  .sw.system{background:var(--accent);}

  /* ---------- LOGOS / TRUST STRIP ---------- */
  .trust-strip{
    border-top:1px solid var(--line);border-bottom:1px solid var(--line);
    padding:30px 0;
  }
  .trust-strip .wrap{display:flex;justify-content:space-between;align-items:center;flex-wrap:wrap;gap:24px;}
  .trust-item{display:flex;flex-direction:column;gap:4px;}
  .trust-item .num{font-family:'Fraunces',serif;font-size:26px;font-weight:500;}
  .trust-item .label{font-size:12px;color:var(--steel);font-family:'IBM Plex Mono',monospace;letter-spacing:0.02em;}

  /* ---------- SECTION GENERIC ---------- */
  section{padding:120px 0;}
  .section-head{max-width:640px;margin-bottom:64px;}
  .section-head h2{font-size:clamp(28px,3.4vw,42px);margin-top:18px;line-height:1.18;}
  .section-head p{color:var(--steel);font-size:17px;margin-top:16px;max-width:560px;}

  /* ---------- PROBLEM (the graph section) ---------- */
  .problem{background:var(--ink);color:var(--paper);border-radius:32px;margin:0 32px;padding:100px 64px;}
  .problem .wrap{max-width:1116px;padding:0;}
  .problem .section-head h2{color:#fff;}
  .problem .section-head p{color:#B9B7B2;}
  .problem-grid{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;}
  .problem-list{list-style:none;display:flex;flex-direction:column;gap:26px;}
  .problem-list li{display:flex;gap:16px;font-size:16px;color:#DAD8D3;}
  .problem-list .mark{color:var(--accent);font-family:'IBM Plex Mono',monospace;font-size:13px;padding-top:3px;}
  @media(max-width:860px){.problem-grid{grid-template-columns:1fr;}.problem{padding:70px 28px;margin:0 16px;}}

  /* ---------- PILLARS (system, not steps) ---------- */
  .pillars{display:grid;grid-template-columns:repeat(5,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:20px;overflow:hidden;}
  .pillar{background:var(--paper);padding:34px 24px;transition:background 0.3s ease;}
  .pillar:hover{background:var(--accent-tint);}
  .pillar .icon{width:30px;height:30px;margin-bottom:22px;color:var(--accent);}
  .pillar h3{font-size:16px;font-family:'Inter',sans-serif;font-weight:600;margin-bottom:10px;}
  .pillar p{font-size:13.5px;color:var(--steel);line-height:1.55;}
  @media(max-width:960px){.pillars{grid-template-columns:1fr 1fr;}}
  @media(max-width:560px){.pillars{grid-template-columns:1fr;}}

  /* ---------- PROCESS (real sequence — numbers justified) ---------- */
  .process{display:flex;flex-direction:column;}
  .process-row{
    display:grid;grid-template-columns:100px 1fr 1fr;gap:32px;
    padding:38px 0;border-top:1px solid var(--line);align-items:start;
  }
  .process-row:last-child{border-bottom:1px solid var(--line);}
  .process-row .idx{font-family:'IBM Plex Mono',monospace;color:var(--accent);font-size:14px;padding-top:4px;}
  .process-row h3{font-size:19px;font-weight:500;margin-bottom:8px;}
  .process-row p{color:var(--steel);font-size:15px;max-width:420px;}
  .process-row .tag{font-family:'IBM Plex Mono',monospace;font-size:11px;color:var(--steel);text-transform:uppercase;letter-spacing:0.06em;}
  @media(max-width:760px){.process-row{grid-template-columns:1fr;gap:10px;}}

  /* ---------- SCIENCE / TRANSPARENCY ---------- */
  .science{background:var(--warm-grey);border-radius:32px;margin:0 32px;padding:96px 64px;}
  .science .wrap{max-width:1116px;padding:0;}
  .science-grid{display:grid;grid-template-columns:1fr 1fr;gap:60px;}
  .science-card{background:#fff;border-radius:18px;padding:30px;border:1px solid var(--line);}
  .science-card .k{font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--accent);margin-bottom:12px;text-transform:uppercase;letter-spacing:0.06em;}
  .science-card p{font-size:15px;color:var(--ink);}
  @media(max-width:860px){.science-grid{grid-template-columns:1fr;}.science{padding:64px 28px;margin:0 16px;}}

  /* ---------- QUOTE ---------- */
  .quote{padding:130px 0;text-align:center;}
  .quote blockquote{
    font-family:'Fraunces',serif;font-style:italic;font-weight:400;
    font-size:clamp(24px,3.4vw,38px);max-width:820px;margin:0 auto 26px;line-height:1.35;color:var(--ink);
  }
  .quote cite{font-style:normal;font-size:14px;color:var(--steel);font-family:'IBM Plex Mono',monospace;}

  /* ---------- CTA / BOOKING ---------- */
  .cta{background:var(--ink);border-radius:32px;margin:0 32px 120px;padding:96px 64px;color:#fff;text-align:center;}
  .cta h2{color:#fff;font-size:clamp(30px,4vw,46px);max-width:700px;margin:0 auto 20px;line-height:1.15;}
  .cta p{color:#B9B7B2;max-width:520px;margin:0 auto 40px;font-size:17px;}
  .cta .btn-primary{font-size:16px;padding:17px 34px;}
  .cta-meta{margin-top:24px;font-size:13px;color:#8B8983;font-family:'IBM Plex Mono',monospace;}
  @media(max-width:860px){.cta{padding:70px 28px;margin:0 16px 90px;}}

  footer{border-top:1px solid var(--line);padding:48px 0;}
  footer .wrap{display:flex;justify-content:space-between;align-items:center;flex-wrap:wrap;gap:18px;}
  footer .foot-logo{font-family:'Fraunces',serif;font-weight:600;font-size:17px;}
  footer .foot-links{display:flex;gap:26px;font-size:13px;color:var(--steel);}
  footer .foot-copy{font-size:12px;color:#A6A49D;font-family:'IBM Plex Mono',monospace;}

  /* ---------- INTERIOR PAGE HERO ---------- */
  .page-hero{padding:170px 32px 70px;}
  .page-hero h1{font-size:clamp(34px,4.6vw,52px);line-height:1.1;margin:18px 0 20px;max-width:760px;}
  .page-hero p.lede{font-size:18px;color:var(--steel);max-width:600px;}
  .navlinks a.active{color:var(--ink);}

  /* ---------- COACH PAGE ---------- */
  .coach-grid{display:grid;grid-template-columns:0.85fr 1.15fr;gap:64px;align-items:start;}
  .coach-photo{
    aspect-ratio:4/5;border-radius:20px;background:linear-gradient(160deg,var(--accent-tint),var(--warm-grey));
    border:1px solid var(--line);display:flex;align-items:center;justify-content:center;
    color:var(--steel);font-family:'IBM Plex Mono',monospace;font-size:12px;text-align:center;padding:20px;
  }
  .coach-name{font-family:'Fraunces',serif;font-size:28px;font-weight:500;margin-bottom:6px;}
  .coach-title{font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--accent);text-transform:uppercase;letter-spacing:0.08em;margin-bottom:24px;}
  .coach-bio p{color:var(--steel);font-size:16px;margin-bottom:18px;max-width:560px;}
  .credential-list{list-style:none;display:flex;flex-direction:column;gap:14px;margin-top:28px;}
  .credential-list li{display:flex;gap:14px;font-size:14.5px;color:var(--ink);align-items:flex-start;}
  .credential-list .cmark{color:var(--accent);font-family:'IBM Plex Mono',monospace;font-size:12px;padding-top:3px;}
  .coach-quote{
    margin-top:40px;padding:28px 30px;background:var(--warm-grey);border-radius:16px;
    font-family:'Fraunces',serif;font-style:italic;font-size:18px;line-height:1.5;color:var(--ink);
  }
  @media(max-width:860px){.coach-grid{grid-template-columns:1fr;}}

  /* ---------- HEALTH TEAM (emoji pillars) ---------- */
  .team-pillars{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:20px;overflow:hidden;}
  .team-pillars .pillar .emoji{font-size:26px;margin-bottom:20px;display:block;}
  .team-pillars .pillar .kicker{font-size:13.5px;color:var(--accent);font-weight:600;margin-bottom:6px;}
  @media(max-width:960px){.team-pillars{grid-template-columns:1fr 1fr;}}
  @media(max-width:560px){.team-pillars{grid-template-columns:1fr;}}

  /* ---------- TRUST GRID (3 cards) ---------- */
  .trust-grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
  .trust-grid-3 .science-card .emoji{font-size:24px;margin-bottom:14px;display:block;}
  @media(max-width:860px){.trust-grid-3{grid-template-columns:1fr;}}

  /* ---------- APP SECTION ---------- */
  .app-copy{max-width:640px;margin-bottom:48px;}
  .screenshot-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;}
  .screenshot-box{
    aspect-ratio:9/16;border-radius:14px;background:linear-gradient(160deg,var(--accent-tint),var(--warm-grey));
    border:1px solid var(--line);display:flex;align-items:center;justify-content:center;text-align:center;
    color:var(--steel);font-family:'IBM Plex Mono',monospace;font-size:11px;padding:10px;
  }
  @media(max-width:760px){.screenshot-grid{grid-template-columns:1fr;}}

  /* ---------- COACHING STEPS (reuse process-row look, bullet variant) ---------- */
  .coaching-step p.step-line{color:var(--steel);font-size:15px;margin-bottom:14px;max-width:420px;}
  .coaching-step ul{list-style:none;display:flex;flex-direction:column;gap:8px;}
  .coaching-step ul li{font-size:14.5px;color:var(--ink);display:flex;gap:10px;}
  .coaching-step ul li::before{content:'—';color:var(--accent);}

  /* ---------- REAL APP SCREENSHOTS ---------- */
  .screenshot-frame{
    border-radius:14px;overflow:hidden;border:1px solid var(--line);
    background:#fff;box-shadow:0 20px 40px -24px rgba(11,13,18,0.18);
  }
  .screenshot-frame img{display:block;width:100%;height:auto;}
  .screenshot-caption{margin-top:10px;font-size:13px;color:var(--steel);text-align:center;}

  /* ---------- HERO COACH CARD ---------- */
  .hero-coach{position:relative;}
  .hero-coach-card{
    background:#fff;border:1px solid var(--line);border-radius:24px;overflow:hidden;
    box-shadow:0 30px 60px -30px rgba(11,13,18,0.22);
  }
  .hero-coach-photo{width:100%;aspect-ratio:4/5;object-fit:cover;display:block;}
  .hero-coach-stats{padding:22px 24px 26px;}
  .hero-coach-name{font-family:'Fraunces',serif;font-size:18px;font-weight:500;margin-bottom:2px;}
  .hero-coach-role{font-family:'IBM Plex Mono',monospace;font-size:11px;color:var(--accent);text-transform:uppercase;letter-spacing:0.06em;margin-bottom:16px;}
  .hero-coach-metrics{display:grid;grid-template-columns:1fr 1fr;gap:14px;}
  .hero-coach-metrics div{border-top:1px solid var(--line);padding-top:10px;}
  .hero-coach-metrics .num{font-family:'Fraunces',serif;font-size:19px;font-weight:500;display:block;}
  .hero-coach-metrics .label{font-size:11px;color:var(--steel);font-family:'IBM Plex Mono',monospace;}
  .hero-arrow{
    position:absolute;top:-56px;left:-70px;width:120px;color:var(--accent);
    transform:rotate(6deg);
  }
  .hero-arrow-label{
    position:absolute;top:-84px;left:-190px;
    font-family:'Fraunces',serif;font-style:italic;font-size:17px;color:var(--accent);
    max-width:150px;line-height:1.25;text-align:right;
  }
  @media(max-width:960px){
    .hero-arrow, .hero-arrow-label{display:none;}
  }

  /* ---------- HOW IT WORKS: STEP BLOCKS WITH SCREENSHOTS ---------- */
  .step-block{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center;padding:64px 0;border-top:1px solid var(--line);}
  .step-block:last-child{padding-bottom:0;}
  .step-num{font-family:'IBM Plex Mono',monospace;color:var(--accent);font-size:13px;margin-bottom:14px;}
  .step-block h3{font-size:26px;margin-bottom:14px;}
  .step-block p{color:var(--steel);font-size:16px;max-width:440px;}
  .step-media{display:flex;flex-direction:column;gap:16px;}
  .step-media.row{flex-direction:row;flex-wrap:wrap;}
  .step-media.row .screenshot-frame{flex:1 1 45%;}
  .step-block:nth-child(even) .step-media{order:2;}
  .step-block:nth-child(even) .step-text{order:1;}
  @media(max-width:860px){
    .step-block{grid-template-columns:1fr;gap:26px;padding:44px 0;}
    .step-block:nth-child(even) .step-media, .step-block:nth-child(even) .step-text{order:initial;}
  }

  /* ---------- REAL REVIEWS (video testimonials) ---------- */
  .reviews-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
  .review-card{border:1px solid var(--line);border-radius:16px;overflow:hidden;background:#fff;}
  .review-video-slot{
    aspect-ratio:9/16;background:linear-gradient(160deg,var(--accent-tint),var(--warm-grey));
    display:flex;align-items:center;justify-content:center;position:relative;
  }
  .review-play{
    width:52px;height:52px;border-radius:50%;background:#fff;display:flex;align-items:center;justify-content:center;
    box-shadow:0 8px 20px -6px rgba(11,13,18,0.3);
  }
  .review-info{padding:16px 18px;}
  .review-info .name{font-weight:600;font-size:14.5px;margin-bottom:3px;}
  .review-info .goal{font-size:13px;color:var(--steel);}
  @media(max-width:860px){.reviews-grid{grid-template-columns:1fr 1fr;}}
  @media(max-width:560px){.reviews-grid{grid-template-columns:1fr;}}

  /* ---------- GUARANTEE PAGE ---------- */
  .guarantee-grid{display:grid;grid-template-columns:1fr 1fr;gap:28px;}
  .guarantee-card{
    background:#fff;border:1px solid var(--line);border-radius:20px;padding:38px 34px;
    position:relative;overflow:hidden;
  }
  .guarantee-card .badge{
    width:52px;height:52px;border-radius:14px;background:var(--accent-tint);
    display:flex;align-items:center;justify-content:center;font-size:24px;margin-bottom:22px;
  }
  .guarantee-card h3{font-size:22px;margin-bottom:12px;line-height:1.25;}
  .guarantee-card p{color:var(--steel);font-size:15.5px;line-height:1.6;}
  .guarantee-card .days{
    font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--accent);
    text-transform:uppercase;letter-spacing:0.06em;margin-bottom:8px;display:block;
  }
  @media(max-width:760px){.guarantee-grid{grid-template-columns:1fr;}}

  .guarantee-note{
    background:var(--warm-grey);border-radius:20px;padding:36px 40px;margin-top:28px;
    display:flex;gap:20px;align-items:flex-start;
  }
  .guarantee-note .icon-lg{font-size:28px;flex-shrink:0;}
  .guarantee-note p{font-size:16px;color:var(--ink);line-height:1.65;margin:0;}

  /* ---------- HOMEPAGE COACH MINI ---------- */
  .coach-mini{display:grid;grid-template-columns:0.7fr 1.3fr;gap:44px;align-items:center;}
  .coach-mini .screenshot-frame{max-width:340px;}
  .coach-mini .coach-name{font-family:'Fraunces',serif;font-size:26px;font-weight:500;margin-bottom:4px;}
  .coach-mini .coach-title{font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--accent);text-transform:uppercase;letter-spacing:0.06em;margin-bottom:18px;}
  .coach-mini p{color:var(--steel);font-size:16px;max-width:520px;margin-bottom:0;}
  @media(max-width:860px){.coach-mini{grid-template-columns:1fr;gap:28px;}}

  /* ---------- TRANSFORMATION CARDS ---------- */
  .transform-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;}
  .transform-card{background:#fff;border:1px solid var(--line);border-radius:18px;overflow:hidden;}
  .transform-card img{width:100%;display:block;}
  .transform-info{padding:20px 22px 24px;}
  .transform-info .tquote{font-family:'Fraunces',serif;font-style:italic;font-size:17px;color:var(--ink);margin-bottom:14px;line-height:1.4;}
  .transform-info .tname{font-weight:600;font-size:15px;}
  .transform-info .tresult{font-size:13px;color:var(--accent);font-family:'IBM Plex Mono',monospace;margin-top:3px;}
  @media(max-width:860px){.transform-grid{grid-template-columns:1fr;max-width:420px;margin:0 auto;}}

  /* ---------- INSTAGRAM REEL EMBEDS ---------- */
  .reels-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:28px;align-items:start;justify-items:center;}
  .reels-grid .instagram-media{margin:0 auto !important;min-width:0 !important;}
  @media(max-width:1000px){.reels-grid{grid-template-columns:1fr 1fr;}}
  @media(max-width:680px){.reels-grid{grid-template-columns:1fr;}}

  /* ---------- FAQ ACCORDION ---------- */
  .faq-list{max-width:820px;margin:0 auto;}
  .faq-item{border-bottom:1px solid var(--line);}
  .faq-q{
    width:100%;text-align:left;background:none;border:none;cursor:pointer;
    padding:24px 0;font-family:'Inter',sans-serif;font-size:17px;font-weight:600;color:var(--ink);
    display:flex;justify-content:space-between;align-items:center;gap:20px;
  }
  .faq-q:hover{color:var(--accent);}
  .faq-q .chev{flex-shrink:0;width:20px;height:20px;transition:transform 0.3s ease;color:var(--accent);}
  .faq-item.open .faq-q .chev{transform:rotate(180deg);}
  .faq-a{max-height:0;overflow:hidden;transition:max-height 0.35s ease;}
  .faq-item.open .faq-a{max-height:600px;}
  .faq-a-inner{padding:0 0 24px;color:var(--steel);font-size:15.5px;line-height:1.65;max-width:720px;}
  .faq-a-inner strong{color:var(--ink);}
  .faq-group-title{font-family:'IBM Plex Mono',monospace;font-size:12px;letter-spacing:0.08em;text-transform:uppercase;color:var(--accent);margin:48px 0 8px;}
  .faq-group-title:first-child{margin-top:0;}

  /* ================= MOBILE NAV + RESPONSIVE SAFETY ================= */
  .nav-toggle{display:none;background:none;border:none;cursor:pointer;flex-direction:column;gap:5px;padding:6px;}
  .nav-toggle span{width:24px;height:2px;background:var(--ink);border-radius:2px;transition:all 0.3s ease;}
  header.menu-open .nav-toggle span:nth-child(1){transform:translateY(7px) rotate(45deg);}
  header.menu-open .nav-toggle span:nth-child(2){opacity:0;}
  header.menu-open .nav-toggle span:nth-child(3){transform:translateY(-7px) rotate(-45deg);}
  .mobile-menu{
    display:none;flex-direction:column;gap:2px;padding:12px 24px 24px;
    background:rgba(250,250,248,0.98);border-top:1px solid var(--line);
  }
  .mobile-menu a{padding:14px 4px;font-size:16px;font-weight:500;color:var(--ink);border-bottom:1px solid var(--line);}
  .mobile-menu a:last-of-type{border-bottom:none;}
  .mobile-cta{
    margin-top:14px;background:var(--ink)!important;color:#fff!important;text-align:center;
    border-radius:100px;padding:14px!important;border:none!important;font-weight:600;
  }
  header.menu-open .mobile-menu{display:flex;}

  @media(max-width:860px){
    .nav-toggle{display:flex;}
    .navlinks{display:none;}
    .nav-cta{display:none;}
    nav{padding:16px 20px;}
  }

  /* prevent any horizontal overflow / edge cut-off on small screens */
  html,body{max-width:100%;overflow-x:hidden;}
  img,svg,video,iframe{max-width:100%;height:auto;}
  .instagram-media{max-width:100%!important;}
  @media(max-width:560px){
    .wrap{padding:0 18px;}
    .problem, .science, .cta, .guarantee-note{margin-left:0;margin-right:0;border-radius:20px;}
    section{padding:64px 0;}
    .page-hero{padding:130px 0 44px;}
    h1{word-break:break-word;}
  }

  /* ================= HOW IT WORKS v2 ================= */
  .hiw-phase{border-top:1px solid var(--line);padding:56px 0;}
  .hiw-phase:first-of-type{border-top:none;padding-top:24px;}
  .hiw-phase .phase-tag{font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--accent);text-transform:uppercase;letter-spacing:0.08em;margin-bottom:12px;}
  .hiw-phase h2{font-size:clamp(24px,3vw,32px);margin-bottom:16px;line-height:1.2;}
  .hiw-phase > p{color:var(--steel);font-size:16px;max-width:640px;margin-bottom:0;}

  .hiw-flow{display:flex;flex-direction:column;gap:0;margin:8px 0 0;}
  .hiw-step{display:grid;grid-template-columns:44px 1fr;gap:20px;padding:20px 0;align-items:start;}
  .hiw-step .snum{
    width:36px;height:36px;border-radius:50%;background:var(--accent-tint);color:var(--accent);
    display:flex;align-items:center;justify-content:center;font-family:'IBM Plex Mono',monospace;
    font-size:14px;font-weight:500;flex-shrink:0;
  }
  .hiw-step h3{font-size:17px;font-weight:600;font-family:'Inter',sans-serif;margin-bottom:5px;}
  .hiw-step p{color:var(--steel);font-size:14.5px;max-width:560px;margin:0;}

  .hiw-media{margin-top:28px;}
  .hiw-media.two{display:grid;grid-template-columns:1fr 1fr;gap:20px;}
  @media(max-width:760px){.hiw-media.two{grid-template-columns:1fr;}}

  /* weekly loop */
  .loop-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:1px;background:var(--line);border:1px solid var(--line);border-radius:16px;overflow:hidden;margin-top:28px;}
  .loop-node{background:var(--paper);padding:22px 16px;text-align:center;}
  .loop-node .ln{font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--accent);margin-bottom:8px;}
  .loop-node h4{font-size:14px;font-weight:600;margin-bottom:5px;}
  .loop-node p{font-size:12px;color:var(--steel);line-height:1.4;margin:0;}
  @media(max-width:860px){.loop-grid{grid-template-columns:1fr 1fr;}}
  @media(max-width:520px){.loop-grid{grid-template-columns:1fr;}}

  /* chat screenshots — no-pressure proof */
  .chat-proof{display:flex;flex-direction:column;gap:14px;margin-top:24px;max-width:760px;}
  .chat-proof .screenshot-frame{box-shadow:0 14px 30px -20px rgba(11,13,18,0.18);}

  /* result banner */
  .result-banner{
    background:var(--accent);color:#fff;border-radius:24px;padding:48px 44px;margin-top:8px;text-align:center;
  }
  .result-banner h2{color:#fff;font-size:clamp(24px,3vw,34px);margin-bottom:12px;max-width:640px;margin-left:auto;margin-right:auto;}
  .result-banner p{color:rgba(255,255,255,0.85);max-width:560px;margin:0 auto;font-size:16px;}
  @media(max-width:560px){.result-banner{padding:36px 24px;}}

  /* ================= MOBILE-FIRST DENSITY REFINEMENT ================= */
  /* Tightens the whole layout on phones so nothing feels crowded.
     Applied last so it takes precedence. */
  @media(max-width:900px){
    /* HERO becomes single-column on tablet/mobile — text above coach card */
    .hero{
      grid-template-columns:1fr;
      padding:150px 32px 60px;
      gap:36px;
    }
    .hero h1{font-size:clamp(34px,7vw,48px);}
    .hero p.lede{max-width:100%;}
    .hero-coach{max-width:420px;}
  }

  @media(max-width:640px){
    /* calmer vertical rhythm — less dead space, less cramming */
    section{padding:52px 0;}
    .hero{padding:120px 24px 44px;gap:30px;}
    .page-hero{padding:118px 0 32px;}
    .section-head{margin-bottom:32px;}

    /* hero headline: readable, not overwhelming */
    .hero h1{font-size:clamp(30px,8vw,40px);line-height:1.14;margin:16px 0 18px;}
    .hero p.lede{font-size:16px;margin-bottom:26px;}
    .page-hero h1{font-size:30px;}
    .page-hero p.lede{font-size:16px;}
    .section-head h2{font-size:26px;}
    .section-head p{font-size:15px;}

    /* buttons full-width & thumb-friendly, stacked cleanly */
    .hero-ctas{flex-direction:column;align-items:stretch;gap:10px;}
    .hero-ctas .btn-primary{justify-content:center;padding:15px 24px;}
    .hero-ctas .btn-secondary{text-align:center;border-bottom:none;background:var(--warm-grey);border-radius:100px;padding:14px;}
    .btn-primary{width:100%;justify-content:center;}

    /* hero coach card: lighter, less dominant on small screens */
    .hero-coach-card{border-radius:18px;}
    .hero-coach-metrics{gap:10px;}
    .hero-coach-metrics .num{font-size:17px;}
    .hero-coach-photo{aspect-ratio:1/1;}

    /* trust strip: 2x2 instead of cramped single row */
    .trust-strip .wrap{display:grid;grid-template-columns:1fr 1fr;gap:20px 12px;}
    .trust-item .num{font-size:22px;}

    /* pillars & cards: comfortable single column with breathing room */
    .team-pillars,.pillars{border-radius:16px;}
    .pillar{padding:26px 22px;}
    .pillar .emoji{font-size:24px;}

    /* transformations: one clean column, not squeezed */
    .transform-grid{gap:18px;}
    .transform-card{border-radius:16px;}

    /* how-it-works: tighter steps */
    .hiw-phase{padding:40px 0;}
    .hiw-phase:first-of-type{padding-top:12px;}
    .hiw-step{grid-template-columns:34px 1fr;gap:14px;padding:16px 0;}
    .hiw-step .snum{width:30px;height:30px;font-size:13px;}
    .hiw-media{margin-top:20px;}
    .loop-grid{border-radius:14px;}
    .loop-node{padding:20px 16px;text-align:left;}

    /* faq: comfortable tap targets */
    .faq-q{font-size:16px;padding:20px 0;}
    .faq-group-title{margin:36px 0 4px;}

    /* dark rounded panels: less inset so they don't feel boxed-in */
    .problem,.science,.cta,.result-banner,.guarantee-note{margin-left:0;margin-right:0;}
    .cta{padding:52px 24px;margin-bottom:60px;}
    .cta h2{font-size:26px;}
    .cta p{font-size:15px;}

    /* quote block */
    .quote{padding:70px 0;}
    .quote blockquote{font-size:22px;}

    /* footer: stack neatly, centered */
    footer .wrap{flex-direction:column;text-align:center;gap:14px;}
    footer .foot-links{flex-wrap:wrap;justify-content:center;gap:16px;}
  }

  /* very small phones */
  @media(max-width:380px){
    .wrap{padding:0 16px;}
    .hero h1{font-size:30px;}
    .trust-strip .wrap{gap:16px 10px;}
  }

  /* ================= PREMIUM MOBILE POLISH ================= */
  @media(max-width:640px){
    /* generous, consistent gutters everywhere — the #1 premium signal */
    .wrap{padding-left:24px;padding-right:24px;}

    /* refined hero headline: tighter tracking, better leading */
    .hero h1{letter-spacing:-0.02em;line-height:1.1;}
    .serif-italic{display:inline;}

    /* coach card: softer, more expensive shadow + rounded */
    .hero-coach-card{
      border-radius:20px;
      box-shadow:0 20px 50px -24px rgba(11,13,18,0.28);
    }
    .hero-coach-stats{padding:22px 22px 24px;}
    .hero-arrow, .hero-arrow-label{display:none;}

    /* cards get consistent softer shadows + rounder corners */
    .screenshot-frame, .transform-card, .guarantee-card, .review-card{
      border-radius:18px;
      box-shadow:0 12px 34px -22px rgba(11,13,18,0.20);
    }

    /* section headers: more air above, refined size */
    .section-head{margin-bottom:28px;}
    .eyebrow{font-size:11px;letter-spacing:0.14em;margin-bottom:2px;}

    /* pillars: cleaner separation, more padding */
    .pillar{padding:28px 24px;}

    /* trust strip: give it real breathing room */
    .trust-strip{padding:26px 0;}
    .trust-strip .wrap{gap:22px 14px;}

    /* how it works: airier phases */
    .hiw-phase{padding:44px 0;}
    .hiw-phase h2{letter-spacing:-0.01em;}

    /* buttons: slightly taller = more premium tap feel */
    .btn-primary{padding:16px 26px;font-size:15px;}

    /* consistent bottom spacing so nothing feels cramped at edges */
    main > section:last-of-type{padding-bottom:24px;}
  }

  /* smooth everything — subtle but felt */
  *{-webkit-tap-highlight-color:transparent;}
  .btn-primary,.btn-secondary,.nav-cta,.faq-q,.pillar,.transform-card{transition:all 0.25s cubic-bezier(.2,.7,.2,1);}

  /* ================= LINK ROW (distinct secondary links) ================= */
  .link-row{
    margin-top:32px;display:flex;gap:14px;flex-wrap:wrap;
  }
  .link-row .btn-secondary{
    border-bottom:none;
    background:var(--warm-grey);
    border-radius:100px;
    padding:13px 24px;
    font-size:14.5px;
    display:inline-flex;align-items:center;justify-content:center;
    transition:background 0.25s ease, transform 0.25s ease;
  }
  .link-row .btn-secondary:first-child{
    background:var(--accent-tint);color:var(--accent);
  }
  .link-row .btn-secondary:hover{transform:translateY(-1px);}
  @media(max-width:640px){
    .link-row{flex-direction:column;gap:12px;margin-top:28px;}
    .link-row .btn-secondary{width:100%;padding:15px 24px;}
  }

  /* ================= MOBILE HERO ARROW ================= */
  .hero-arrow-mobile{display:none;}
  @media(max-width:900px){
    /* desktop side-arrow already hidden on mobile; show the mobile one */
    .hero-arrow-mobile{
      display:flex;align-items:center;justify-content:flex-start;gap:10px;
      margin:0 0 8px 4px;color:var(--accent);
    }
    .hero-arrow-mobile .ham-label{
      font-family:'Fraunces',serif;font-style:italic;font-size:17px;color:var(--accent);
    }
    .hero-arrow-mobile svg{width:52px;height:42px;transform:scaleX(-1);}
  }
